Social media can be a brilliant growth tool. But small mistakes often hold businesses back.
That is why this session is part of the Wigan Business Expo 2026 workshop programme. It is practical, realistic, and designed for busy businesses.
Running from 12:30pm to 1:00pm, Social Media Mistakes, and How To Fix Them is brought to you by Launch North West. The session is led by Jo Leigh, a qualified digital marketer, co founder of Launch NW, and organiser of the Wigan Business Awards. The awards marketing campaign won the Marketing Impact Award at the GM Chamber Excellence Awards, bringing proven experience into the room.
Why This Matters More Than You Think
Many businesses post consistently and still see low results. It is not always about effort. It is often about clarity, consistency, and small missed opportunities.
- A confusing message can lose people in seconds.
- An inconsistent style can make you forgettable.
- A weak call to action can stop enquiries.
This workshop helps you spot what is holding you back, then shows you how to fix it.
What You’ll Learn in This Workshop
In 30 minutes, you will get practical fixes you can use straight away. The focus is what works for real businesses, not trends you cannot maintain.
You will learn:
- What the most common social media mistakes look like
- How to improve your content without posting every day
- How to make your message clearer and easier to understand
- What to change to improve reach and engagements
- Simple habits that save time and improve consistency
You will leave with ideas you can actually apply.
No fluff.
Who Is This Workshop For?
This session is ideal if you manage your own socials and want better results. It is also useful for small teams who share the task and want a clearer approach.
It is a good fit for:
- Sole traders and freelancers
- Start ups and growing SMEs
- Businesses who feel stuck or inconsistent
- Anyone who wants a more confident content plan
You do not need a big budget. You need a few smart improvements.
Leave With Clear Next Steps
You do not need to overhaul everything to see progress. Often, it is the small fixes that bring the biggest gains.
You will leave knowing what to change first and what to stop wasting time on. You will also leave with more confidence in what you post and why.
Book Your Free Ticket
This workshop is free to attend as part of Wigan Business Expo 2026. Book your place to visit the expo and join the session.
Book to visit Wigan Business Expo HERE.
